ASCENO

It's perhaps not surprising that ASCENO – travel-focused as the label is – names its collections after some of the world's most-visited cities. But you don't have leave the country (or even your bed) to experience what they have to offer. Browse our selection to find options for sleeping, swimming or strolling along sandy beaches…the list goes on.

Take the brand's famous pyjamas, for instance. Made of 100% silk and sporting subtle prints, they're just as good for catching forty winks as meeting up with friends by the pool. Talking of which, ASCENO swimwear has comfortable stretch and a rich colour palette – simply slip on a pair of wide-leg trousers and you're ready for lunch. For breezy strolls or a shore-side supper, choose a linen maxi dress with a flowing cut for complete comfort.

No surprises, then, for guessing ASCENO's fashion philosophy. Versatility is sacred to this flourishing British brand, as is creating garments that promote relaxation and inspire confidence. Founded in 2014 by university pals Poppy Sexton-Wainwright and Lauren Leask, the label has made ecological matters central to its operation. It opts for recyclable packaging and sources planet-conscious materials wherever possible – such as cotton or linen grown organically with low impact and without toxic chemicals – which is why you'll see several ASCENO clothing lines stamped with our Project Earth banner.

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