HADES

HADES draws on music and pop culture to craft its colourful knitwear collections. Its pieces are boldly printed with letters, lyrics and band names. The HADES brand was founded by sisters Cassie and Isabel Holland. It works with a family-run factory in Hawick, Scotland that has been producing knitwear since the eighteenth century. The British label spins items in small batches from breathable merino and lambswool, sourced in Yorkshire.

Browse HADES jumpers, cardigans and scarves that feature alphabet letters in a spectrum of candy tones and earthy shades that will match – or make – your outfit. The company has a knack for creating appealing colour combinations, pairing saffron yellow with lilac or postbox red with forest green. Keep an eye out for limited-edition lines that honour the founders’ favourite rock bands of old, as well as names of UK cities woven into the wool.

Style your statement HADES knitwear with leather or tailored trousers for a high-impact appearance. Wrap a scarf around your neck a couple of times for maximum warmth, or let it drape to show off the lettering. In our collection, look out for Selfridges's Project Earth for Communities banner, highlighting items made using supply chains that prioritise community and worker well-being.

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project earth icon HADES: Alphabet V wool scarf
project earth icon HADES: Alphabet ‘A’ wool scarf
project earth icon HADES: Alphabet ‘F’ wool scarf
project earth icon HADES: Birmingham text-embroidered wool scarf
project earth icon HADES: Alphabet N wool scarf
project earth icon HADES: Alphabet M wool scarf
project earth icon HADES: Alphabet H wool scarf
project earth icon HADES: Alphabet E wool scarf
project earth icon HADES: Alphabet C wool scarf
project earth icon HADES: Alphabet D wool scarf
project earth icon HADES: Alphabet I wool scarf
project earth icon HADES: Alphabet B wool scarf
project earth icon HADES: Alphabet X wool scarf
project earth icon HADES: Alphabet W wool scarf
project earth icon HADES: Alphabet T wool scarf
project earth icon HADES: Alphabet S wool scarf
project earth icon HADES: Alphabet R wool scarf
project earth icon HADES: Alphabet Q wool scarf
project earth icon HADES: Alphabet ‘K’ wool scarf
project earth icon HADES: Alphabet ‘J’ wool scarf