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briiv Air Filter

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SMARTECH briiv Air Filter

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briiv In. Breathe out.
Meet briiv, the world's most sustainable air purifier. Made completely from earth-friendly materials and filters that are grown and not made, briiv is brilliant if you're wanting fresher, cleaner air that doesn't cost the Earth.

Three Layers of Filters
briiv’s unique technology is perfect for removing allergens, dust, mould, VOC's and all manner of pesky particles which can fill your home or office with unhealthy air. Three naturally made materials combine to capture microscopic particulate matter which helps you and your family breathe easier, think clearer, sleep better and rid your personal environment of poisonous pollution which plagues our lives.

Award-Winning Design
Who says sustainable design has to be ugly? briiv is a multi-award winning product, praised not only for its beautiful scandi-inspired design, but in recognition of its green credentials and mission in helping our world. This champion device helps bring nature indoors whilst giving you a beautiful centrepiece for any room.

Awards Include:
Red Dot Award Product Design 2021
The A’ Design Awards – Gold Award 2021
WIRED Magazine ‘Gear of the Year’ 2021

ZERO Plastic
briiv is one of the most sustainably built products on the planet. The body of the unit is made completely from eco-friendly bioplastics derived from Elephant Grass with a bespoke and toughened recyclable glass display zone. briiv also utilises natural filters which biodegrade when disposed of, as opposed to harmful HEPA filters are made out of fibreglass and other microplastics which clog up our world. If you value a more sustainable, greener way of living, you’ll love what briiv can do for you and the Earth.

Custom Comfort
briiv features multiple speeds for personalised clean-air comfort and also a cleanse mode, which will automatically turn itself off after removing particulate matter in a 6m x 6m room in just 60 minutes.

Fresh Air At Your Fingertips
Perfect for your smart connected home, briiv also offers a handy mobile app where you can control all your units from, from anywhere in the world! You can set up schedules, change speeds for optimal use in every room and you even have access to see your filters health. This lets you know exactly when it’s time to replace your filters, so you don’t replace them too early or too late!

What are the filters made from?
We’re glad you asked! Let’s start from the top going down.

Reindeer Lichen – The green material you see at the top is a naturally grown, ethically harvested inorganic material which is renowned for its innate ability to trap particles in its structure. This layer will comfortably take out PM10 sized particles like pollen and other allergens.

Coconut Coir – Taken from waste coconut product and re-purposed into a fantastic filtration fibre, this dense mesh targets particles down to PM5 in size, including bacteria and mould.

Silk Matrix Filter – Created bespoke for the briiv Air Filter working in the core of the machine, this layer combines Activated Carbon bonded with a fine silk-based protein web which can trap matter down to PM0.3, which includes harmful fine dust, VOC’s and large viruses.


  • Power supply - 5v USB

  • Plug type - UK

  • Wireless charging? No

  • Battery - No

  • Connectivity - Wifi

  • Smart features - Apple/Android compatible app, Amazon Alexa compatible

  • Size (packaged) - 27cm H x 21cm L x 21cm W

  • Size (unpackaged) - 22.5 H x 16cm L x 16 W

  • Weight (packaged) - 1.7kg

  • Weight (unpackaged) - 1kg

  • What's in the box - briiv air purifier including USB cable, plug and quick start guide

  • Additional Features? 4 speed settings, 1-hr clean mode

UK & Europe

  • Unlimited UK timed, nominated and standard delivery
  • Next day UK delivery (if ordered by 6pm UK time)
  • Unlimited EU standard delivery
  • Complimentary returns
  • No miminum purchase value


  • Unlimited UK timed, nominated day and standard delivery on orders over £40.00
  • Unlimited worldwide deliveries on orders over £40.00

Product Code: 52074067

Ref: R03874649

Whether you live in the heart of a big city or prefer slightly greener views from your bedroom window, you can now breathe cleaner and healthier air courtesy of the briiv Air Filter. Showcased by Smartech, this sustainably focused design is made from earth-friendly materials and uses filters grown naturally, not made in factories. It’s also designed to remove allergens, dust and mould.